Instead of up to ten trim packages to choose from for the 2015 Ford F-150, buyers have just five. However, each of those five trim packages are further divided exterior options and equipment packages. These packages differ enough that each sub-group is easily identifiable. The Lariat, King Ranch, and Platinum are all upscale packages with […] More »

Orders are now being taken for the 2015 Ford F-150 with the controversial aluminum body panels which means that these models will soon arrive at dealerships around the country. As is always the case with a new model year, it will share dealership lot space with an “old” model, so those folks shopping for the […] More »

In the mid 1960s, both Ford Motor Company and the Dodge Brothers were toying with a shift from a traditional pickup truck style to a cab-forward design. Dodge introduced the A100 and Ford’s answer was the 1964 Econoline pickup. This week’s vintage video features the television commercial for the 1964 Econoline pickup and while this […] More »

Ford’s F-series of pickup has been the most popular truck line almost since it hit dealer showrooms in the late 1940s. Over the years, innovation in design was one of the main reasons for that popularity. Another reason was, and has been, that Ford offers buyers more options packages to choose from than their competitors, […] More »

The Ford F-150 Raptor from SVT is engineered to be the best off-road performance truck to ever come off of a factory assembly line, but when you add a supercharger and take the Raptor to a rain soaked road course – the off-roading monster becomes a drift happy beast. Today’s Truckin’ Fast video features one […] More »

The Ford F-150 featured in this week’s Tire Smokin’ video was being turned in on the Cash for Clunkers campaign that helped to remove older vehicles from the road while spurring new car sales. This government program paid people to turn in their aging vehicle, which would then be crushed and recycled so before the […] More »

While I enjoyed working at Ford, there were some challenges. Here is one episode that still has me shaking my head, and this happened 16 years ago! I was an engineering supervisor. I had 10 engineers reporting to me, all working on developing transmission calibrations (“tunes”) for a certain transmission family. About this time there […] More »