How the hell do I fix this, I used Macguiar's Hot wheel all wheel tire stuff.. and washed and scrubbed it. It dried and STILL looks like this. What gives?

 

get some wesleys blech white. That stuff is great on stubborn tire stains.

 

scrub with soap and water, let try then use BLACK MAGIC: TIRE WET..... works great..

 

I use Tornado cleaner to clean off my tires, works wonders and is not as damaging to aluminum parts as bleach white. Your tire is not dried out, the brown is just dirt that stick to the tire shine. I also use a tire cleaner called Purple Passion that I get at Advance Auto that is cheaper than the Tornado but is also less aggressive. Either will work, but the Tornado will work better.

 

Do what he said. Your tires look like they are coated with break dust. The Wesley's will take that off and the you can apply tire dressing.

 

I use Westley's Bleach White and a scrub brush. Works great.