DEARBORN, Mich., Feb. 19, 2010 – Customer demand for Ford’s new F-150 SVT Raptor is moving nearly as fast as the world’s only production high-speed off-road performance truck. Already, over 5,300 orders have been placed for the new performance pickup.

“We couldn’t be more pleased with the popularity of the F-150 SVT Raptor,” said Mark Grueber, F-150 Marketing manager. “Orders have exceeded our expectations. The truck is so popular that we actually wound up building more 5.4-liter V-8 models than we had originally anticipated. The order banks are now open for the all-new 6.2-liter V-8, and the orders keep rolling in.”

The F-150 Raptor is the first ever high-speed off-road performance truck offered by any manufacture and highlights Ford’s 33 years of truck leadership by emphasizing Built Ford Tough innovation and engineering. Developed with the DNA of an off-road pre-runner, the comprehensive modifications to the truck focused on chassis and suspension.

Built alongside the best-selling F-150 at Ford’s Dearborn Truck Plant, the 2010 F-150 SVT Raptor was designed for the off-road performance market which has steadily grown in popularity over the past decade.

Raptor is powered by F-150’s proven 5.4-liter Triton® V-8 three-valve engine, which delivers 320 horsepower and 390 ft.-lb. of torque. This spring, customers will have the added option of an all-new 6.2-liter V-8 engine, producing 411 horsepower and 434 ft.-lb. of torque – making Raptor the most powerful half-ton pickup on the market.

The appeal of the Ford’s F-150 SVT Raptor extends beyond just desert runners. While the biggest markets for order so far are in the Southwest and Texas, demand also is high in states like Tennessee, Michigan, Colorado, Ohio and Georgia

Customers are showing an appreciation for Raptor’s unparalleled off-road performance, as well as its many features. Options such as the luxury package, moonroof and reverse camera all have “take rates” of more than 79 percent. Popular F-150 utility options like touch-screen navigation with SIRIUS Travel Link™, trailer brake controller and Ford’s tailgate step have take-rates higher than 62 percent.

The overwhelming top color choice has been Tuxedo Black for more than 52 percent of all orders, followed by Molten Orange, Oxford White and Blue Flame.

 

I really want to test drive the Raptor with the 6.2 V8. Wow!

 

How is Georgia one of the bigger states and I have yet to see on the streets or at any dealership!?! It's killing me!

 

Texas > Georgia

 

^^^

the 6.2 would definitely have been on my shopping list if I was single and no kids!!

 

I have seen two on the streets around Alpharetta, Roswell, and Cumming GA.

 

they are all over in michigan all i have seen is the black and orange and i believe a couple silvers

 

a sells person i know at my dealer told me any day they will be geting a 6.2 raptor

 

i read an article on this earlier this morning, can't wait for a 6.2 harley

 

2wd? nice if so

 

I've seen one on the street while I was at work in Detroit (mexican town on vernor). Also saw one on the lot at Russ Milne at M59 and Gratiot.

 

i def have not seen as many as i thought i would be seeing by now..

 

Just in the nighborhoods around mine, there is a silver one two red ones and a blue one. I've seen more around town, dont think I've seen any Black ones though. 3 of the Dealerships have in stock but I haven't stopped to look at them. I woould love a black one though.. But man if theyd ever offer one in DSG

 

Saw my first one the other morning in my town on my way to campus. Black, looked badass