2015 - 2020 F-150

Atlas Concept at the Houston Rodeo

Thread Tools
 
Search this Thread
 
Old Mar 4, 2013 | 10:28 PM
  #1  
Barrett's Avatar
Thread Starter
|
Technical Article Contributor
Joined: Oct 2007
Posts: 2,777
Likes: 0
From: San Antonio, Texas
Atlas Concept at the Houston Rodeo

Hey everyone,
I was at the Houston Rodeo this past weekend, and my jaw just about hit the floor when I saw what Ford had brought in. Didn't get any pictures of her- but got some of the Atlas Concept!









It is an amazing looking truck, Ford spent 2 million on it.... and seemingly thought of everything.

Few things that popped out to me:

-ATV/Utility ramps built into the bumper

-Grille AND Wheel shutters that automatically close to reduce drag and give 2 MPG's

-Hids in tails and headlights (of course)

-The man step also acts as a roof rack system

-Button for the tailgate instead of a handle.
-The girl who was the professional at knowing everything about it wasn't sure if it was a power tailgate or not, but she's supposed to be emailing me about it. As well as a few other questions I had about it.


If you're in Houston- Go to the rodeo, if only to see the Atlas
 
Reply
Old Mar 4, 2013 | 10:38 PM
  #2  
TruckGuy24's Avatar
Senior Member
15 Year Member
Liked
Loved
Joined: Jan 2009
Posts: 10,731
Likes: 47
From: Concord, NC
I just don't like it. Really getting too halo warthog styling for my tastes. Too bad you didn't get the good one ;-)
 
Reply
Old Mar 4, 2013 | 11:31 PM
  #3  
88racing's Avatar
Technical Article Contributor
Joined: Apr 2009
Posts: 10,697
Likes: 14
From: In the fast lane from LA to Tokyo...
That ATLAS across the hood is ghey.....but all those of other features could hold some promise ....

Dang i was hoping for a chick pic too....
 
Reply
Old Mar 5, 2013 | 12:07 PM
  #4  
Smokewagun's Avatar
Senior Member
Joined: Jun 2005
Posts: 1,590
Likes: 0
From: Illinois
Originally Posted by 88racing
That ATLAS across the hood is ghey.....but all those of other features could hold some promise ....

Dang i was hoping for a chick pic too....
Yeah, I suppose SUPERDUTY across the hood of my truck is too. . Sure beats TRD (turd) on the side of the Yotas.
 
Reply
Old Mar 5, 2013 | 03:53 PM
  #5  
beechkid's Avatar
Senior Member
25 Year Member
Liked
Loved
Community Favorite
Joined: Dec 1999
Posts: 1,372
Likes: 12
From: California
Thumbs down

[QUOTE=Barrett;4961106]Hey everyone,
It is an amazing looking truck, Ford spent 2 million on it.... and seemingly thought of everything.

They spent $2m on any gadget that they could fit on it, the body lines & trim lines simply are so out of parallel, any accredited university design studio should be using this (like the original Caddy STS) as an example of what poor design is.....even the exhaust- the concept is understood, it just does not parallel the form of the core vehicle...but it is absolutely right for the niche market- you know the one that the owners don't really know or understand anything about vehicles, they just see one "bling type item", and buy the vehicle just for that.......oh, did I say Fiat 500?
 
Reply
Old Mar 5, 2013 | 04:29 PM
  #6  
DewserB's Avatar
TRUCK OF THE YEAR 2013
Truck of the Month
Joined: Jan 2002
Posts: 2,176
Likes: 0
From: Knoxville, TN
[QUOTE=beechkid;4961416]
Originally Posted by Barrett
Hey everyone,
It is an amazing looking truck, Ford spent 2 million on it.... and seemingly thought of everything.

They spent $2m on any gadget that they could fit on it, the body lines & trim lines simply are so out of parallel, any accredited university design studio should be using this (like the original Caddy STS) as an example of what poor design is.....even the exhaust- the concept is understood, it just does not parallel the form of the core vehicle...but it is absolutely right for the niche market- you know the one that the owners don't really know or understand anything about vehicles, they just see one "bling type item", and buy the vehicle just for that.......oh, did I say Fiat 500?
Well, we all can't be automotive engineers and design experts like you, 'kid'.
 
Reply
Old Mar 5, 2013 | 04:48 PM
  #7  
TruckGuy24's Avatar
Senior Member
15 Year Member
Liked
Loved
Joined: Jan 2009
Posts: 10,731
Likes: 47
From: Concord, NC
In a way he's not wrong IMO. Its all gadgets. If I was buying a truck now I'd probably look at an XL or stripped xlt
 
Reply
Old Mar 6, 2013 | 11:24 AM
  #8  
aussiekeeper's Avatar
Senior Member
Joined: Jan 2012
Posts: 991
Likes: 1
From: Sierra Vista, Az.
Like it.
 
Reply
Old Mar 6, 2013 | 11:52 AM
  #9  
dewalt17's Avatar
Senior Member
Joined: Oct 2003
Posts: 1,017
Likes: 0
From: Sparta, IL
Originally Posted by TruckGuy24
In a way he's not wrong IMO. Its all gadgets. If I was buying a truck now I'd probably look at an XL or stripped xlt
STX would be my choice. It is the poor mans FX* after all.
 
Reply
Old Apr 8, 2013 | 06:18 PM
  #10  
Cirrus365's Avatar
Member
Joined: Sep 2006
Posts: 66
Likes: 0
Originally Posted by aussiekeeper
Like it.
Me too. I may order one next year.
 
Reply
Old May 5, 2013 | 08:52 AM
  #11  
Colorado Osprey's Avatar
Senior Member
Joined: May 2005
Posts: 1,461
Likes: 1
From: Colorado
Anybody have a chance to look under and see if they removed the rack and pinion steering and went back to a steering box?

No full size truck should ever have a rack and pinion. That was a bout a stupid as other companies going to a unibody on their SUV's and trying to sell it as a bonus!
 
Reply
Old May 5, 2013 | 06:32 PM
  #12  
beechkid's Avatar
Senior Member
25 Year Member
Liked
Loved
Community Favorite
Joined: Dec 1999
Posts: 1,372
Likes: 12
From: California
There are some nice integrated designs/features but there are just too many gaudy items that just cream "copied from a ricer"
 
Reply
Old May 8, 2013 | 08:19 AM
  #13  
HotLap's Avatar
Senior Member
Joined: May 2005
Posts: 1,514
Likes: 0
From: Southern, CA
I like it...nice design cues; however the interior needs to be toned down and made into a more realistic truck interior. I'd imagine the toned down production model is going to be pretty sharp...also need to make sure they stay with the HID headlights, can't tell if those are HID or not? Lockable storage in the bed would be nice as well. Don't thik I'd order a 1st year model after a major redesign though...I may look at a 2016 after they've worked the bugs out of it.
 
Reply
Old May 10, 2013 | 12:15 AM
  #14  
prime81's Avatar
Senior Member
Joined: Sep 2012
Posts: 470
Likes: 0
Very nice looking trucks for sure, if my 2013 fx4 holds together until paid off I'll definitely be in the market for one in 4-5 years.
 
Reply
Old Dec 7, 2013 | 01:19 PM
  #15  
masterchief71's Avatar
Junior Member
Joined: Dec 2013
Posts: 3
Likes: 0
Originally Posted by dewalt17
STX would be my choice. It is the poor mans FX* after all.
Hey, nothing wrong with the STX. I had a 2004 STX flareside with the tie downs on the side. I loved that truck. But it was a single cab and my daughter came along, so had to trade it in 2006. Man I miss that truck...
 
Reply




All times are GMT -4. The time now is 03:04 AM.