2009 - 2014 F-150

New incentive from my dealership, too good to be true?

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Old Nov 20, 2010 | 12:06 PM
  #1  
birdshooter's Avatar
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New incentive from my dealership, too good to be true?

Need some opinions here.

I just received a notice or invitation as they call it from my dealership about a special incentive for customers who recently (last couple years i assume) purchased a new vehicle from them. The incentive is that they are prepared to offer me a deal to get into a new (2010) for the same monthly payment and possibly less than what I am currently paying now, regardless of how much is still owed on the loan.

The reason they give is the shortage of quality pre-owned vehicles for them to sell. The incentives include any factory rebates ($10,000 on select vehicles) which have maxed out for the remainder of 2010's and receive up to $4000 or 21% over current market value for my trade in. oh, and 0% financing for 72 months is also listed.

Anyway, they want me to set up an appointment to come in as the deal ends in a few days.

I currently am driving an 09 and am happy with it, but I must admit this seems intriguing. What do you think, too good to be true or what?

Anyone else ever receive anything like this in the past?
 

Last edited by birdshooter; Nov 20, 2010 at 12:09 PM.
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Old Nov 20, 2010 | 12:11 PM
  #2  
EAkrish's Avatar
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I got about 10k off my 2010 fx2 screw. I say go for it.
 
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Old Nov 20, 2010 | 12:23 PM
  #3  
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Well you know the dealer is not going to lose money - the question is are they going to make it on you or on your used truck.

I NEVER buy based on monthly payment - you're telling the dealer what you can afford not what you want or need.

My guess is they are going to extend your payments for another 12-18 months. This means that any equity you had in your 'old' truck is lost and you'll be paying until 2016 or even 2018.

Here's an interesting article:

http://www.edmunds.com/advice/buying...2/article.html

If you go, at least have an x-plan PIN and price for the exact truck you want and be prepared to walk out (or you can stick around have some fun with them).
 
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Old Nov 20, 2010 | 08:14 PM
  #4  
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Do what works for you....like said you will be making additional payments and costing yourself more in financing interest (I don't think you will get all 3 offers listed together; if you do Id say jump on it)

0% for 72 months, $10K and over market value on your current is a damn good deal...depending on how the numbers work out.

I have received numerous offers from my dealer to buy back my 05; I have a set price and if they match it the truck is theres and I will buy a new one...they have yet to come close to my $24K asking price without the wheels/tires lol
 
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Old Nov 21, 2010 | 07:56 AM
  #5  
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It is a ploy to get you in. If you don't believe me, got try to trade and see what they really offer you.
 
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Old Nov 21, 2010 | 09:54 AM
  #6  
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I used to work in sales at a new car dealer. This is a gimmick to get you in the door, NOTHING ELSE! The best day of the month to buy is the very last day. They usually bend over backwards to make a deal.

An honest dealer will most of the time give you close to Black Book value on your trade. The key is to have the vehicle spotless prior to trade. It looks as if you take care of it and it will usually get you a few more dollars toward trade.

The Four Squares (numbers sheet) is a ploy to wear you down and get you to sign. Your tired of being there and you get pressured to sign. They start with X amount for the vehicle (MSRP) at an outrageous amount per month, usually around $850 for 36 months. Let the salesman go throught his intial spill on the numbers. Tell them I will purchase if the price and trade meet my needs. The key is to deal with them and not tick them off but to also let them know this is what I can do on overall price and trade and nothing more. If you have purchased a vehicle before than you know what I mean.


Never go to the dealer and say my vehicle BLUE BOOK value is X amount of dollars. BLUE BOOK is a street NADA book used by some insuarance and inependent companies to help value a vehicle. Dealers ONLY use the BLACK BOOK for trade or Retail value.

Always work on final cost of the vehicle not on the monthly payment. Most vehicles can sale somewhere around $2300 - $2500 under MSRP and the dealer still makes money. There are numerous incentives the dealer and sales person receives when selling a vehicle. Never pay for extras... Extended MX Warranty is worth it, sometimes... Never buy paint sealer (thin coat of synthetic polish - if any), material protectant (spray-on Scotchguard), or fuel additive (cheap STP like injector cleaner), which voids some new vehicle warranties, and never - ever purchase a maintenance plan that covers oil changes, tire rotations, etc. You end up financing oil and filter changes and tire rotations which raise the cost of your note. The dealership makes money on everything they sale you. Trust me... I've worked in sales and service.

One last thing, not every dealer is out to hose you on a deal. If you catch anyone in a lie, walk away and don't turn around at all. If you do, they have you.


Best of luck...
 
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Old Nov 21, 2010 | 05:28 PM
  #7  
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Originally Posted by Blue07STX
I used to work in sales at a new car dealer. This is a gimmick to get you in the door, NOTHING ELSE! The best day of the month to buy is the very last day. They usually bend over backwards to make a deal.

An honest dealer will most of the time give you close to Black Book value on your trade. The key is to have the vehicle spotless prior to trade. It looks as if you take care of it and it will usually get you a few more dollars toward trade.

The Four Squares (numbers sheet) is a ploy to wear you down and get you to sign. Your tired of being there and you get pressured to sign. They start with X amount for the vehicle (MSRP) at an outrageous amount per month, usually around $850 for 36 months. Let the salesman go throught his intial spill on the numbers. Tell them I will purchase if the price and trade meet my needs. The key is to deal with them and not tick them off but to also let them know this is what I can do on overall price and trade and nothing more. If you have purchased a vehicle before than you know what I mean.


Never go to the dealer and say my vehicle BLUE BOOK value is X amount of dollars. BLUE BOOK is a street NADA book used by some insuarance and inependent companies to help value a vehicle. Dealers ONLY use the BLACK BOOK for trade or Retail value.

Always work on final cost of the vehicle not on the monthly payment. Most vehicles can sale somewhere around $2300 - $2500 under MSRP and the dealer still makes money. There are numerous incentives the dealer and sales person receives when selling a vehicle. Never pay for extras... Extended MX Warranty is worth it, sometimes... Never buy paint sealer (thin coat of synthetic polish - if any), material protectant (spray-on Scotchguard), or fuel additive (cheap STP like injector cleaner), which voids some new vehicle warranties, and never - ever purchase a maintenance plan that covers oil changes, tire rotations, etc. You end up financing oil and filter changes and tire rotations which raise the cost of your note. The dealership makes money on everything they sale you. Trust me... I've worked in sales and service.

One last thing, not every dealer is out to hose you on a deal. If you catch anyone in a lie, walk away and don't turn around at all. If you do, they have you.


Best of luck...
What if your buying Z plan? I imagine the same applies to your trade-in, but there's only so much one can do since Z plan is Z plan.
 
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Old Nov 21, 2010 | 08:32 PM
  #8  
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Not all dealers accept the numerous plans for Ford employees, family members, etc. The dealers that accept these plans usually take care of you. A one year old vehicle willl put you upside down on a trade. Most owners need to keep a vehicle at least three years on a five year note to break even or make a profit on a trade or sale. Just do your best to get a deal you can live with. Never let a dealer pressure you into a purchase. Walk away... Cool down... Think about it over night.
 

Last edited by Blue07STX; Nov 21, 2010 at 08:35 PM.
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Old Nov 22, 2010 | 02:02 AM
  #9  
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I was just curious to what some of you thought of their little incentive. I'm sticking with what i have.
 
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Old Nov 22, 2010 | 08:08 AM
  #10  
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I'd love that deal. My monthly payments are non-existent, so if they can put me in a new car with the same payments, I'm all for it. I would be better for me if they could make my payments lower, since I'm happy with my car and I would be taking the risk that I am buying a lemon.
 
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Old Nov 22, 2010 | 08:40 AM
  #11  
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From: the moral high ground
Originally Posted by birdshooter
I was just curious to what some of you thought of their little incentive. I'm sticking with what i have.
I believe it.

The Sales Manager said he would give them away but his wife won't let him.
I believe it.

I was in the showroom and asked what was up with all the candles.
He said their prices have been so low, for so long, they can't pay their electric bill.
I believe it.

I asked him if he had any clothes on under that barrel and he said 'no'.
I believe it.
 
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Old Nov 22, 2010 | 11:06 AM
  #12  
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Dealers are trying to move the 2010s out in preparation for the 2011.
 
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Old Nov 22, 2010 | 11:29 AM
  #13  
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Yes, they are trying to move the 2010's but not by giving them away. Once again, that is an attempt to get you in the front door. There's always some reason why all incentives do not apply to you. If a dealer let's you use all incentives consider yourself the almost one and only exception. Don't even get me started on the magical key they put in the mail...

Good choice on keeping what you have.
 
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Old Nov 22, 2010 | 01:19 PM
  #14  
TX Chris's Avatar
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Originally Posted by Blue07STX
Always work on final cost of the vehicle not on the monthly payment.
Bingo. That is the single most important item to remember when buying a vehicle. The monthly payment is a product of the final price, not vice-versa!!!
 
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Old Nov 23, 2010 | 09:31 PM
  #15  
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I just got one of these emails today. Crazy thing is that I've only had my truck for two months. It's a 2010 FX4 screw. I agree with many of you, its simply a ploy to get you in the dealership.
 
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