Ford F-Series Sees Best Sales in 16 Years
Ford breaks sales records in November with both trucks and SUVs.
November was a great month for sales: Black Friday, Cyber Monday, and holiday sales incentives all month long. And customers were buying, because Ford has their first sales figures in and it is a solid win for Ford, with the F-Series selling big, and all trucks and SUVs posting big numbers.
“Strong customer demand for Motor Trend’s new Truck of the Year drove F-Series sales past the 70,000 mark last month, a November number achieved just three other times in history,” says Mark LaNeve, Ford VP of U.S. Marketing. “In addition, Ford brand SUVs continued their outstanding performance with sales up 13 percent for their best November since 2000.”
Ford’s U.S. sales were up 6.7 percent from 2016, selling 210,771 vehicles in November. A big performer was the F-Series, posting its best November results since 2001 with 72,769 pickups sold, a 0.9 percent gain. Also, retail performance was up 1.3 percent compared to 2016, with sales of 156,064 vehicles.
‘Ford SUVs continued their outstanding performance with sales up 13% for their best November since 2000.’
Ford Transit sales posted a 47.1 percent gain. Overall Ford van sales, including the Transit Connect and E-Series, posted their best November performance since 1984.
Ford brand SUVs made gains of 13.4 percent, while retail advanced 11.6 percent for the month. The new 2018 Ford Explorer went on sale last month to an interested public, with retail sales climbing 24.2 percent, Explorer sales totaled 21,520 vehicles, a 24.8 percent increase for November and 24.2 percent at retail making it the SUV’s best November in 13 years.
Edge sales were also up 22.5 percent, a new November record. Edge retail sales went up 25.5 percent, and Escape sales went up 9.1 percent. Ford found of women buyers were strong in numbers for for its Escape and Edge, with women 54 percent of Escape customers and 48 percent of Edge customers.
Lincoln MKX sales were up by 6.9 percent, with strong consumer interest in the 2018 Navigator which recorded its first sales starting in November. The 2019 Lincoln Nautilus, successor to the MKX, is also expected to perform well after its debut at the Los Angeles Auto Show last week. Nautilus goes on sale this summer.