Aluminum is a metal that can be hard to work with if you don’t know what you’re doing. We all know this and knew that new tools and training was coming, but what about the rest of the body shop? For them, there is one additional hidden cost: aluminum dust containment. “There is one additional […] More »

1997 F-150 XLT photos by RAM AIR Milwaukee, Wisconsin-based OPTIMA® Batteries is a proud member of the Johnson Controls Inc. (JCI) family. OPTIMA® Batteries’ premium products deliver supreme performance and reliability. Their unique SPIRALCELL TECHNOLOGY® gives OPTIMA® Batteries more vibration resistance and increased cycle life compared to traditional batteries. OPTIMA® also offers the industry’s finest […] More »

Obviously, if you’re considering buying a Raptor, you’ve thrown all precepts of subtlety out the door along with gas mileage and towing ability. There are more important things to consider. Like power! And the ability to instill fear into small children with a blip of the right pedal. Geiger Cars ratchet the shock and awe […] More »

Ouch. If you’ve ever wondered what an F-150 would look like after getting hit by a train, now you know. The unfortunate/unwise soul driving the truck was one John Blair of Conneaut Ohio. When John pulled up to the railroad crossing, the barriers were down and flashing, but there was a train parked on the […] More »

The Wall Street Journal reports that GM is building their next generation Silverado out of aluminum for 2018. If imitation is the sincerest form of flattery, the guys at Ford must be blushing furiously right now. The potential hassles of switching to aluminum have been well documented at this point, but Ford is probably the […] More »

When we arrived at eM the Venue in the Dallas Design District on the evening of Feb. 18, I thought my colleagues and I had pulled up to a school.  The building certainly looked like one from the outside. I was partly right.  I ended up learning a lot about the 2015 Ford Expedition at […] More »

2004 F-150 XLT photos by sdk6686 Milwaukee, Wisconsin-based OPTIMA® Batteries is a proud member of the Johnson Controls Inc. (JCI) family. OPTIMA® Batteries’ premium products deliver supreme performance and reliability. Their unique SPIRALCELL TECHNOLOGY® gives OPTIMA® Batteries more vibration resistance and increased cycle life compared to traditional batteries. OPTIMA® also offers the industry’s finest digital […] More »