F-150 Trucks Mark Record Sales in December
F-Series is still America’s best-selling pickup, and Ford achieves 8th consecutive year as country’s favorite brand.
Ford reported its December 2017 sales results today as the Blue Oval celebrated record sales for its SUVs and its F-Series marked 41 years as America’s best-selling pickup.
“December capped off a record year for Ford brand SUVs, making it eight consecutive years of Ford brand sales leadership,” said Mark LaNeve, Ford V.P., U.S. Marketing, at the Jan. 3 announcement. “F-Series had an unbelievable year as we sold nearly 900,000 pickups, with strong high-end truck demand as customers continue to opt for our latest technology and equipment packages.”
Ford’s Best-selling Rides
2018 Ford F-150
Demand for F-Series was strong all year, with customers requesting the newest technologies in Ford’s high-series trucks. High-series Super Duty and new 2018 F-150 trucks pushed overall F-Series ATPs to a new record level of $47,800 per truck, $3,400 higher than a year ago.
2018 Ford Edge
Sales of the 2017 Edge totaled 142,603 vehicles, representing a record year with expanding retail sales. In December, Edge posted the largest
gain in the coastal western region of the country last month, with sales up 8 percent. Explorer sales gained 33.3 percent overall in December.
F-Series sales totaled 89,385 trucks last month, the best December since 2005.
2018 Ford Expedition
Following its initial sales in November, the 2018 Expedition is off to a strong start, with new models to retail customers turning in just seven
days, with our customers demanding a Platinum series mix of almost 50 percent. Overall Expedition sales totaled 5,458 for the month, as
2018 stock levels are built.
2018 Lincoln Navigator
Lincoln Navigator sales were up 30.1 percent last month. Ford says that the start is very strong with new models, which are making their way to retail customers in just six days. Customers are reportedly seeking out the Blue Oval’s two highest trim levels, with over 75 percent or our sales mix comprised of Reserve and Black Label.
Highlights
- Full-year Ford sales totaled 2,586,715 vehicles; at retail, trucks were up 4.3 percent, SUVs gained 4.3 percent and cars were down 15.2 percent
- Ford brand sales totaled 2,475,556 vehicles for full-year 2017, marking the eighth consecutive year for Ford as America’s best-selling vehicle brand
- Full-year F-Series sales increased 9.3 percent with 896,764 trucks sold; this represents its best performance since 2005 and marks 41 consecutive years for F-Series as America’s best-selling pickup
- F-Series sales totaled 89,385 trucks last month, the best December since 2005
- Ford brand SUV sales totaled 796,302 vehicles for the year, an all-time record
- Edge and Escape achieved record sales in 2017, while Explorer saw its best performance since 2005
- Ford brand SUVs hit record December sales with 75,771 vehicles sold, representing a gain of 10.3 percent; Explorer had its best December since 2003, Edge posts best December in 10 years
- Mustang sales were up 9.2 percent last month, with 7,714 cars sold
- Lincoln outpaced the luxury retail segment last year, finishing 2017 up 0.2 percent; Lincoln SUVs posted their best year since 2003, with retail sales up 1.1 percent